LEHI, Utah–(BUSINESS WIRE)–Jane, a curated boutique marketplace offering 400+ daily deals, today announced the recent appointment of retail veteran Taleeb Noormohamed as Chief Executive Officer. The co-founder of home goods marketplace Casaza, which he has led as its President and COO from its inception to a successful fundraising round, Noormohamed is a storied retail executive experienced in leading the growth and expansion strategies for innovative marketplaces. His hiring marks a new era for Jane, which since the beginning of the COVID-19 pandemic, has experienced up to 150% year over year growth.
“While other marketplaces focus on the commoditization of the customer, Jane has been able to build an incredibly loyal following by offering a shopping experience that puts customers first – providing them thoughtfully curated products at a competitive price,” said Noormohamed. “The retail industry as a whole has seen a seismic shift over the last few years as customer expectations continue to rise, and the pressure on the brand-consumer relationship to succeed has only rapidly increased over the past few weeks. Keeping our customers – both the buyer and the seller – at the heart of the Jane experience has been critical to our growth, and I’m proud to join a company that has paved the way in empowering and giving small businesses and entrepreneurs a meaningful opportunity to grow and succeed.”
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